Market Perceptions, Inc. Privacy Policy

Effective date: 07/01/2026
Last updated: 07/01/2026

Your privacy is important to us. This Privacy Policy explains how Market Perceptions, Inc. collects, uses, and protects information when you visit our website, contact us, use interactive features on our site, or otherwise communicate with us.

This policy applies to our website at marketperceptions.com and to related domains we own or use, including healthcareresearch.com, which may redirect to marketperceptions.com.

Information We Collect

We may collect information in two ways: information you choose to provide to us, and information that is collected automatically when you use our website.

Information You Provide

You may provide personal information when you:

  • Submit a contact form

  • Email us

  • Request information about our services

  • Use an interactive feature on the website

  • Communicate with us through social media or similar technologies

This information may include:

  • Name

  • Email address

  • Organization or company name

  • Phone number, if provided

  • Message content or inquiry details

  • Any information you choose to include in a form, email, or website submission

Please do not submit sensitive personal information, confidential business information, personal health information, financial information, or proprietary information through general website forms or interactive tools unless we specifically request it through a secure and appropriate process.

Website Usage Data

When you visit our website, certain information may be collected automatically by our website platform, analytics tools, or other service providers. This may include:

  • IP address

  • Browser type and version

  • Device type

  • Operating system

  • Pages visited

  • Time and date of visit

  • Referring website or search terms

  • Approximate location information

  • Interactions with website content

  • Technical information related to errors or site performance

This information helps us operate, secure, maintain, and improve the website.

Squarespace Hosting, Analytics, and Cookies

Our website is hosted by Squarespace. Squarespace may collect and process visitor data on our behalf to operate the website, provide security, improve performance, and support website analytics.

Our website may use cookies and similar technologies to:

  • Enable core website functionality

  • Understand how visitors use the site

  • Measure traffic and performance

  • Improve the visitor experience

  • Support embedded tools or third-party services

You can control cookies through your browser settings. Depending on how the site is configured, you may also see a cookie notice or consent option when visiting the website.

Interactive Research Question Feature

Our website may include an interactive feature that allows visitors to ask a research-related question and receive a response based on Market Perceptions’ research experience, published content, curated materials, or other approved sources.

If you use this feature, we may process the question you submit in order to generate a response. Your submission may be processed by third-party technology providers that support the feature.

This feature is intended to provide general research guidance and perspective. It should not be used to submit confidential, sensitive, personal, health-related, financial, or proprietary information.

We do not use this feature to make decisions about individuals.

Embedded Content and Third-Party Services

Some pages on our website may include embedded content, videos, avatar-based presentations, analytics tools, maps, forms, or other services provided by third parties. These services may collect information about your interaction with that content according to their own privacy policies.

Examples may include website hosting, analytics, video or avatar presentation tools, form tools, or other technology providers used to operate or enhance the website.

We do not control the privacy practices of third-party services and encourage you to review their privacy policies.

How We Use Information

We may use information we collect for the following purposes:

  • To operate and maintain our website

  • To respond to inquiries or requests

  • To communicate with clients, prospective clients, or other contacts

  • To provide information about our services

  • To improve website content, usability, and performance

  • To support interactive website features

  • To protect the security and integrity of our website and systems

  • To comply with legal, accounting, or regulatory obligations

  • To enforce our rights or protect against misuse of our website

We do not sell personal information as part of our business.

Research Projects and Client Work

Market Perceptions conducts research on behalf of clients. Information collected as part of a research project may be governed by separate project-specific notices, agreements, consent language, confidentiality obligations, or client requirements.

When research results are reported, they are typically presented in aggregate or de-identified form unless otherwise disclosed or agreed.

This website Privacy Policy applies primarily to information collected through our website and related communications. It does not replace any separate privacy, confidentiality, or consent terms that may apply to a specific research project.

Sharing Information

We may share information with trusted service providers who help us operate our website, communicate with visitors, host content, provide analytics, support technology tools, or deliver services.

These service providers are permitted to use information only as needed to provide services to us or as otherwise allowed by applicable law.

We may also disclose information if required to do so by law, regulation, legal process, or governmental request, or if we believe disclosure is necessary to protect our rights, safety, clients, users, or systems.

Security

We use commercially reasonable safeguards to protect information from loss, misuse, unauthorized access, disclosure, alteration, or destruction.

However, no method of electronic transmission or storage is completely secure. We cannot guarantee absolute security of information submitted through the website or transmitted electronically.

How Long We Keep Information

We retain personal information only for as long as reasonably necessary for the purposes described in this policy, unless a longer retention period is required or permitted by law.

When information is no longer needed, we may delete it, anonymize it, or retain it only as necessary for legal, accounting, reporting, archival, or legitimate business purposes.

Children’s Privacy

Our website and services are not directed to children under the age of 13. We do not knowingly collect personal information from children under 13.

Your Choices and Rights

You may choose not to provide personal information, although doing so may limit your ability to use certain website features or receive a response from us.

You may contact us to request that we update, correct, or delete personal information we maintain about you, subject to applicable legal, contractual, and business requirements.

If you receive marketing communications from us, you may opt out by following the unsubscribe instructions in the message or by contacting us directly.

Links to Other Websites

Our website may contain links to websites or services not operated by Market Perceptions. We are not responsible for the privacy practices, content, or policies of third-party websites or services.

International Visitors

If you access our website from outside the United States, please be aware that information may be processed in the United States or in other locations where our service providers operate. By using our website, you understand that your information may be processed in jurisdictions that may have different privacy laws than your location.

Changes to This Policy

We may update this Privacy Policy from time to time to reflect changes in our business practices, website features, technology providers, legal requirements, or other operational needs.

When we update this policy, we will revise the “Last updated” date above. Continued use of our website after changes are posted means that you accept the updated policy.

Contact Us

If you have questions or concerns about this Privacy Policy or how we handle personal information, please contact us at:

Market Perceptions, Inc.
Email: info@marketperceptions.com